Interests Sara loves partnering with her husband to host friends and family for game nights, wine tastings, and summer barbeques. She enjoys building Lego® with her five-year-old son, playing fetch with her dogs, and working out.

Sara Traun Newman

Principal Consultant, Delivery Leadership

Sara has more than 20 years of experience as a program, project, change, and operations management professional. She has designed and implemented strategic roadmaps that exceed business stakeholder and customer expectations across retail, telecommunications, food and beverage, and manufacturing. Additionally, Sara has owned standing up, refining, and overhauling organizational change management everywhere she has worked which has included sponsor coaching, impact assessments, communications planning, training design, and leading a community of practice. She is best known for leading highly collaborative and effective teams through building connections and having fun.

Prior to joining AIM, Sara led teams responsible for change management, learning and development, enterprise data management, e-commerce, and retail customer experience design. Most recently, she consulted as a leader in the program management and change management spaces, focusing on emerging technology innovation and application rationalization within her manufacturing client’s IT department.


  • Prosci Practitioner
  • Prosci Train the Trainer
  • Certified ScrumMaster (CSM)